Catalog
Co-Creation, Iteration & The Art of Engagement
Virtual conferences and virtual events are typically considered a means to deliver educational content, but what if it also served the purpose of capturing the collective knowledge of your members in a way that extends far beyond the event? In this session, you will learn a new method of virtual co-creation that is being applied to produce virtual events that serve the purpose of building new bodies of knowledge within industries. You will also learn easy and viable ways to immediately start.
Led by
Arianna Rehak, CEO | Matchbox Virtual
Beth Surmont, CAE, CMP, Director of Experience Design | 360 Live Media
Details
Product Details
- Bundle(s):
- Summit Bundle - Full Series
- Content Leaders:
- Arianna Rehak | Beth Surmont
- Duration:
- 31 Minutes
- Program Date:
- Sep 16, 2020
- License:
- Never Expires.
Content Leader
Arianna Rehak
CEO
Matchbox Virtual Media
Arianna is the CEO and co-founder of Matchbox Virtual Media, a company that produces virtual events for knowledge communities on topics that matter. Her humble entrepreneurial spirit blossomed at the age of seven, when she earned $1.15 USD (adjusting for inflation is $1.74) renting out art supplies to her underwhelmed neighbors. Fast forward a university degree and a couple suboptimal career paths, and she soon landed on The True Calling: to bring people together to harness collective knowledge.This passion was realized while growing AssociationSuccess.org from its very early days, which is a digital publication and online community for association professionals. While in this role, she created the SURGE virtual conference, which was her first taste of how powerful virtual events.
Beth Surmont
Director of Experience Design
360 Live Media
As an event planner for 20 years, Beth’s innovative approach and out-of-the-box thinking began turning heads, generating buzz, and building audiences from the outset of her career. She learned early on that she’s at her best when faced with daunting problems in need of fixing. Comfortable with intelligent risk, she jumps at the chance to explore new challenges and the opportunity to try out creative new ideas.
Beth has worked in both the corporate and non-profit sectors. She understands how to work within and across an organization—how to set a target, motivate a team, and get everyone across the finish line together. It’s her job to be a project manager, experience designer, content curator, storyteller, motivator, leader, behind-the-scenes cheerleader, logistics director, contract negotiator, researcher, trend analyzer, innovator, visionary, partner, builder, thinker, problem-solver, entrepreneur, and customer service specialist, sometimes all within the space of a single day. She’s been a Certified Meeting Planner (CMP) since 2008. A Certified Association Executive (CAE) since 2016, and served as chair of the ASAE Meeting & Exposition Council from 2016 – 2018. In 2019 she was named one of BizBash’s 1,000 Most Influential People in Events. She authors a blog full of event planning tips called Otter Talk. And she currently lives in New Jersey with her wife, stepchildren, and two dogs.