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Elisa Joseph Anders, a Senior Account Director at Marketing General Incorporated (MGI), provides clients with integrated marketing solutions to help them grow membership and market their products and services. She focuses on the strategic management of multi-channel programs that recruit, engage, and retain members for associations. She has worked with clients ranging from 3,000 to 200,000+ members, in all phases of the membership lifecycle.
Elisa brings to her clients over 30 years of marketing, management, and consulting experience. Over the course of her career, she has focused on creating and increasing the value of member, customer, and donor bases.
