Understand how to access your current structure and develop a more efficient framework/plan that simplifies roles so you can reach your association’s goals. Come ready to listen to committee case studies and connect with your peers on implementing some of these innovative practices in your organization.
Led by
Karl Baur, CMP, Director of Meetings | Osteopathic Physicians & Surgeons of California (OPSC)
Julie Taylor, CAE, Executive Director | Building Owners & Managers Association (BOMA) - Oakland/East Bay
I joined OPSC in 2012, after working primarily with governmental agencies for many years. I have been a meeting planner for over 25 years and earned my CMP in 1998. In the past few years, I've worked to implement changes in the committee structure for OPSC's Education Committee to provide better engagement for members while streamlining work for staff. These changes have worked well enough for the organization to use as a model for other Committees and we are now transitioning Membership to a similar format, with others to follow.
Julie Taylor has over twenty-five years of association management and meeting planning experience. She has been with the Building Owners and Managers Association of Oakland/East Bay since 2016. Prior to joining BOMA Oakland/East Bay she was with the California Water Environment Association for over sixteen years and lead the team working on education and training.
She is highly experienced in governance and organization effectiveness. She led the review and redesign of BOMA OEB’s volunteer structure. She is an expert in negotiations and planning for events which consistently exceed goals and customer expectations. Ms. Taylor is also an experienced marketer, including five years at a San Francisco ad agency and five years at American Management Association. She also has experience in marketing research for product development, advertising effectiveness and customer profiles (users and non-users) for customers including Wham-O, Power Wheels, Sonoma Mission Inn and the SF Chronicle.
Ms. Taylor is skilled and trained in strategic planning. She served on the team that developed the operational process and strategic plan for AMA's Corporate Learning Division that saw sales staff size double in one year. Ms. Taylor has a Bachelors of Science Degree in Telecommunications and Film from San Diego State University, emphasis on management with a minor in advertising. She is also a Certified Association Executive (CAE) through the American Society of Association Executives (ASAE).